Coles Orders Fiji Kava FZZR
Summary
We are excited to share that Coles has placed its initial order for Fiji Kava® FZZR™ Piña Colada (10-pack), marking the launch of the first flavoured kava product to be ranged in Australian supermarkets. Rollout to 583 Coles stores — approximately 66% of the Coles network — is expected to commence the week of 12 October 2026.
This milestone adds a third Fiji Kava® product across Australia's two largest supermarket retailers. Our existing range continues to grow strongly: the 150g powder is now in 837 Coles stores (94%) and the 50g in 788 Coles stores (89%), while Woolworths carries the 50g in over 1,000 stores nationally (approximately 90% of the network).
Sales momentum is equally encouraging. The existing Fiji Kava® range grew 33% at Woolworths and 27% at Coles in the September 2026 quarter compared to the June 2026 quarter. Woolworths sales have increased every quarter since the national launch in June 2025, with September 2026 the strongest month on record. Fiji Kava® also holds the number one ranked position in the national Stress category by value sales at Coles.
We believe FZZR™ is well positioned to attract new consumers to the kava category, complementing the strong performance of our core range and reinforcing kava's growing place in mainstream Australian wellness.
We welcome any questions you may have about this announcement — please feel free to reach out to management directly through the Investor Hub.
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